Repair the Rockaways translates online activity into a real world charitable effort by donating through a digital interface. Site visitors donate money in exchange for “bricks” to help construct houses in an environment modeled after the Rockaways.
The monetary contributions are directly donated to Respond and Rebuild, a volunteer group established in the wake of Hurricane Sandy, who aided the actual Rockaways with supplies, education and labor.
Purchase bricks, select a plot, and drag and drop them to rebuild
After a plot receives 400 bricks a finished home appears
Participating earns you a sharable badge
Videos featuring real people from the Rockaways were embedded into the experience
Part of the joy of this project was developing the art for the site